The quick version of the story is that the scalping business was apparently orchestrated by 2 guys who are "Behind the Scenes" college basketball power brokers, David and Dana Pump.
Check out the excellent story by Jason Kind, Charles Robinson and Dan Wetzel of Yahoo Sports. Follow the link RIGHT HERE
The Pump brothers are apparently a part of the seedy underside of college basketball and part of an issue that the NCAA has chosen to ignore rather than deal with. They better deal with it quickly, or the government will be doing it for them.